Rudolph the Red-Nosed Reindeer Trademark
by Susan Basko, esq.
Rudolph the Red-Nosed Reindeer is a song, a movie, etc. and these have Copyright protections. “Rudolph the Red-Nosed Reindeer” is also a trademark registered by Trust of the author, Robert L. May, for use on books, films, games, toys, etc. It has been registered since the 1980s.
The specimens on file with the U.S. Trademark Office show a Viewmaster slide show of Rudolph, a story book signed by the author, a coloring book, an RCA Victor phonograph record, and a pair of bedroom slippers with a reindeer head. It is safe to say the character of Rudolph the Red-Nosed Reindeer is as legally well-protected as Mickey Mouse. Subsequent attempts by others to register trademarks on any Rudolph Reindeer-related goods or services have all failed and gone dead.
The registration information is shown below, and above is a photo of the specimen provided of the coloring book and slippers.